MinaMar Group Marketing – Company Blog & Announcements

OTTAWA, March 9, 2010 /PRNewswire via COMTEX/ — Hard to Treat Diseases (HTDS; http://www.htdsmedical.com/) announces that Collagenna Skin care Products has entered into an exclusive distribution agreement with Alphaderm Body and Wellness (www.alphaderm.ch) for Switzerland.

Alphaderm Body and Wellness, a small Swiss Company, developed a line of Body Products with focus on cellulite reduction. Alphaderm sells their line in specialized skin care clinics throughout Switzerland. The company’s flagship product is the ‘Alphaderm Body Former Anti-cellulite Cream’.

Irene Grimm, founder and CEO of Alphaderm Body & Wellness states, said, ” We have been looking for a facial skin care line and I heard about the Collagenna Skin Care Line. We tried the products and were very impressed by them. We know that our client base of about 500 clinics will want to carry this line, and it will allow us to build up our business and expand very rapidly. We have several marketing activities planned and we want to officially introduce the line to the Swiss Industry later in April, 2010. Our initial order of last week sold out in 2 days, so we are very excited.”

CEO Michael Arnkvarn stated, “It is our plan to expand further into the European Markets. We have a presence in Scandinavia and now Switzerland. We plan to open at least 2 more countries this year, and we expect Alphaderm Body and Wellness to be an integral partner in this expansion.”

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